Author Archives: Salesforce Ben | The Drip

Technical setup is the foundation of any Pardot implementation. From website tracking code, first-party tracking, tracker domains, email authentication, IP whitelisting, to enabling…

B2B Marketing Analytics is the Salesforce CRM Analytics app built for the B2B marketer. In short, get up-and-running with analytics for Pardot faster.…

Share this article... Pardot Tags are a quick way to stick a label on to any record (prospect, account) or asset (email, form,…

Marketers universally are being challenged to do more with less. With a looming economic downturn, the stakes are higher than ever – it’s…