Certified Salesforce Pardot Specialist, Salesforce Pardot Consultant and Marketing Cloud Email Specialist with professional experience in the following industries: IT, Retail, Education, Finance, HR, Healthcare services, and Consulting services.
Led CME Group’s migration of +200 Marketo users to adopt Pardot marketing automation platform through the use of customized training, workflow documentation, and converting thousands of Marketo assets.
Leading the digital marketing department at Specialized Education Services, Inc. (SESI), I worked to optimize multi-channel outreach efforts and build custom pipeline reporting strategies. I focused efforts on CRM (Salesforce), pipeline management and lead tracking to the Chief Business Development Officer, and driving state-of-the-art outreach initiatives. Before my time with SESI, I dedicated two years teaching and positively influencing under-resourced communities as a middle school math teacher with Teach For America.