Category Archives: Nebula Consulting
Marketing Cloud Growth is the new product from Salesforce that’s causing quite a stir. With two established marketing automation platforms already, why has…
An Engagement Studio program is a powerful tool that can help automate your marketing in Account Engagement. These programs can be used for…
Increased domain security over the past few years has meant that cross-domain tracking is not possible. For customers with multiple tracker domains in…
Firstly, what is ‘lead source’? Let’s start by defining what a ‘lead source’ actually is and why we use it.
As the saying goes, price is only an issue in the absence of value. This is a more pressing issue when we look…
Google & Yahoo are releasing changes for email senders to reduce spam emails for their users. However, this could mean that your domain…
The wait is over! A highly requested feature update to Engagement Studio allowing users to be more precise with wait times has finally…
In today’s digital era, email marketing remains a powerful tool for businesses to connect with their audience, drive engagement, and ultimately boost conversions.…
When designing a lead lifecycle, organisations will typically focus on the journey for a net new lead. Salesforce and Account Engagement’s out-of-the-box features…
Sat back in my office in sunny London as the dust settles after a whirlwind trip to Connections, I’m left to reflect on…
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Pardot has been rebranded as Marketing Cloud Account Engagement.