Category Archives: Marketing Cloud Account Engagement

10 Ways to Explain Salesforce Marketing Automation To Anyone

Do you find it hard explaining your job to those who don’t know what Salesforce is? Many ‘outsiders’ aren’t aware of the complexities…
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Engagement Metrics Component: See Pardot Campaign Performance [Tutorial]

The Engagement Metrics component in Salesforce displays marketing asset performance, directly within Salesforce Campaigns. Thanks to Connected Campaigns, you can sync all activities…
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Salesforce Renames 6 Marketing Cloud Products

Marketing Cloud is a market leader in marketing technology. Over years of innovation and acquisition, it has become incredibly comprehensive – at the…
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Pardot Renamed “Marketing Cloud Account Engagement”

Announced at Salesforce World Tour Sydney, a number of Marketing Cloud product names are changing. Pardot, one of Salesforce’s marketing automation tools, will…
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