Category Archives: Pardot API

Building bridges: The Pardot API for Marketers

When hearing “API” (application programming interface) crop up, you might think to go straight to your development team and leave it with them.…
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What are Account Engagement (Pardot) External Actions and External Activities?

If you ask anyone in Salesforce, “What’s new with Account Engagement (Pardot)?” they will probably say, “Extensibility.” Salesforce has been dutifully dedicating resources…
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