Author Archives: Greenkey Digital

Dynamic Lists to Clean Up Your Database

Lara Black inspired and contributed to this blog. Are you trying to keep your mailable limit down?   Marketers often find themselves creeping close…
Continue reading

SYSTEM UPDATE: Check your Pardot Settings

Salesforce updated Pardot for security reasons. If you embed Pardot forms or other content in iframes, include JavaScript in that content, and serve this content over…
Continue reading

Using Pardot’s Einstein Engagement Frequency (EEF)

Here’s a refreshing, new Pardot feature. Einstein Engagement Frequencey (EEF) helps you manage the frequency of your email engagement with prospects. It scans…
Continue reading

Using Pardot’s Open Rules Audit

In September 2021, Apple’s Mail Privacy Protection made email opens a less reliable engagement metric. Read more here. Time to do something about…
Continue reading