Author Archives: Nebula Consulting

Prospect Resubscribe Not Working?

Increased domain security over the past few years has meant that cross-domain tracking is not possible. For customers with multiple tracker domains in…
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Lead Source Tracking in Account Engagement (Pardot)

Firstly, what is ‘lead source’?  Let’s start by defining what a ‘lead source’ actually is and why we use it.
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Are You Getting Value from Account Engagement?

As the saying goes, price is only an issue in the absence of value. This is a more pressing issue when we look…
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Prepare for 2024 Changes for Email Senders

Google & Yahoo are releasing changes for email senders to reduce spam emails for their users. However, this could mean that your domain…
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