Author Archives: Salesforce Ben | The Drip
Two Pardot features work in combination to empower you, and other teams in your organization, to prioritize and qualify new prospects. These two…
Webinars became the “in vogue” marketing channel of 2020 once the pandemic took hold, and made other ways to get in front of…
Posted on December 6, 2021 in Pardot Pardot grading represents how closely a prospect fits your ideal customer profile. Each prospect is assigned…
Salesforce Campaign Influence is how Salesforce Opportunities are associated with the Campaigns that helped generate them. It’s all about joining the dots between…
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Pardot has been rebranded as Marketing Cloud Account Engagement.