Author Archives: Salesforce Ben | The Drip

Pardot Marketing App Extensions

Pardot Marketing App Extensions: What’s The Big Deal?

Pardot External Activities are prospect activities that happen outside of Pardot. Think webinars, video hosting, payment gateways – the list goes on. Why…
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DRIP_win-back-campaign

How to Build a ‘Win-back’ Campaign with Pardot

Pardot can be used to power almost all parts of the customer journey – from inbound prospects, customer onboarding, returning customers – and…
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Your Website Visitors Are Giving You Data–Leverage It

All marketers with any website traffic are faced with a simple fact – potential customers are browsing their websites at any given time.…
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Pardot Winter 21 Release

Pardot Winter ’22 Quiz – Are You Release Ready?

The Salesforce Winter ’22 was a bumper release for Salesforce, and ooh yes, it is a big one for Pardot too! To celebrate…
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