Author Archives: Salesforce Ben | The Drip

Pardot vs Marketing-Cloud

Pardot vs. Marketing Cloud: Key Differences

When researching marketing automation on the Salesforce platform, you will be faced with two options: Pardot or Marketing Cloud. But what are the…
Continue reading

“Death of the Open Rate”? Apple Mail Privacy Protection and Pardot

Apple bought in Mail Privacy Protection on September 20th, 2021. Mail Privacy Protection (MPP) is a setting available in Apple Mail that will…
Continue reading

Pardot Admin Out-of-office Handoff (Salesforce Marketing Setup Administrator)

Posted on September 29, 2021 in Pardot If you’re responsible for a Pardot org, leaving the office to go on take a break…
Continue reading

Send SMS Messages with Pardot Engagement Studio [Updated]

We all know the story: marketers jump in with marketing automation to save the sales team countless hours sending emails and texts to…
Continue reading