Category Archives: Nebula Consulting

Data Cloud & Account Engagement – What you need to know

Data Cloud is Salesforce’s answer to a customer data platform (CDP), tailored for easy connections between your Salesforce Org, Marketing Cloud, Tableau and…
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Marketing Cloud Growth vs Account Engagement (Pardot)

Earlier this year we did a piece which explored what Marketing Cloud Growth is and who it was for. In a nutshell Marketing…
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Using Engagement Studio Programs for Lead Assignment

To facilitate the push of a prospect into Salesforce from Account Engagement (AE), the prospect must be assigned and this assignment can be…
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Increase productivity with Sales Engagement Basic

Are you getting the most out of your Sales Cloud Enterprise licences? The chances are there are features that are included in what…
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Dynamic Content vs Snippets in Account Engagement

With all the new changes, upcoming features and new products it can sometimes get a little confusing or overwhelming.
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Use AI to Generate Content in Account Engagement

In the Spring’24 release, Advanced and Premium Account Engagement customers were given the gift of generative AI in the form of Einstein Assistant. 
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Enabling Marketing Cloud Growth: First Impressions

Marketing Cloud Growth is the new product from Salesforce that’s causing quite a stir. With two established marketing automation platforms already, why has…
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What You Should Know About Repeatable Engagement Programs

An Engagement Studio program is a powerful tool that can help automate your marketing in Account Engagement. These programs can be used for…
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Prepare for 2024 Changes for Email Senders

Google & Yahoo are releasing changes for email senders to reduce spam emails for their users. However, this could mean that your domain…
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At Last, You Can Now Set Engagement Studio Wait Times in Hours

The wait is over! A highly requested feature update to Engagement Studio allowing users to be more precise with wait times has finally…
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