Author Archives: Salesforce Ben | The Drip

How to Customize Pardot Forms – Top Resources

When it comes to Pardot form styling, such as the font, color, and field positioning, there are different options for form customization. Which…
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Pardot Diagram Journey

Import Data Into Pardot or Salesforce First?

Should you import data into Pardot (Account Engagement), or Salesforce? In some scenarios, the answer will be clear, as one option will offer…
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Pardot Email

How Pardot (Account Engagement) Throttling Works (+ 3 Use Cases)

Throttling in marketing automation exists to limit the automated actions a system can make within a set period of time. It’s commonly used…
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Pardot Survey Forms

How To Run An NPS Survey With Pardot (Account Engagement)

NPS (net promoter score) is designed to measure loyalty and brand promotion among your customers by asking: ‘how likely are you to recommend…
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