Category Archives: Pardot Geeks

How to create multi-language forms in Pardot

Handling multiple languages with Account Engagement (Pardot) forms has always been complex — especially when it comes to reporting. But there is a…
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How to customize B2BMA Dashboards for Marketing Attribution

In this session we are joined by Alia Lupandina, who is a Marketing Automation Consultant with redk, a digital consultancy focused on CRM…
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How to integrate Pardot with Google Analytics (G4) to track engagement

During this meeting of the Tampa Salesforce B2B Marketer Group , we were joined by Sabuhi Yahyayev, Practice Lead for Marketing Automation with…
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How Marketing Data Sharing works in Pardot with new Leads and Contacts

Marketing Data Sharing in Account Engagement (Pardot) is confusing.
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How to Use the Case Object with Account Engagement (Pardot)

This is a guest post written by Timo Kovala. He is a Lead Marketing Automation Consultant with Biit. He holds 10 Salesforce certifications…
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How to track and report on a Pardot form used on multiple web pages

When building a demand generation and lead generation plan that involves forms there are two approaches: create a form for every asset, or…
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How to: Integrate LinkedIn Lead Gen Forms with Pardot Form Handlers

This week the Tampa B2B Marketer Community Group (Pardot) hosted Marketing Champion and consultant Bill Fetter. othe (see all)
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Salesforce Labs App Demo: Account Engagement Automates… Record Creation!

The Salesforce Marketer Group (Pardot) in Tampa was joined by Amanda Benjamin, Jacqueline Fassett, and Chris Bayerle from the Salesforce Labs team to…
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Salesforce Campaign Hierarchies and Best Practices for ROI Reporting

Earlier this month the Salesforce Account Engagement (fka Pardot) Community Group in Melbourne, Australia hosted a meeting focused on campaign hierarchies and ROI…
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Account Engagement (Pardot) Consultant Exam Prep Series (2023)

Currently Salesforce offers two certifications for Account Engagement (fka Pardot): Pardot Specialist and Pardot Consultant. Last year I teamed up with fellow Salesforce…
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