Category Archives: Unfettered Marketing

Cool Handlebar Merge Language {{HML}} Tricks: Pardreamin 2020 Session

I originally presented this content at ParDreamin 2020. It explains all the fantastic things you can do with the new handlebar merge language…
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Opted Out vs Do Not Email

In Pardot it's definitely not the same thing...It seems so simple, doesn't it? Email Opt Out. Until you look at Pardot and see…
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Migrating from Pardot Salesforce Connector V1 to V2: What I Found

Pardot has finally made a migration path available for the Pardot to Salesforce Connector version 1 to version 2. The issue these days…
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The Pardot Resubscribe Prospect Gotcha

The long awaited "Allow Prospect to Resubscribe" feature in Pardot is a dream come true for many marketers that have prospects that frequently…
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How to keep the Pardot comments field tidy

The comments field in Pardot allows multiple submissions to accumulate, which is great if you have customers that have a tendency to keep…
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Using Gravity Forms with Pardot on a Multi-Select Field

Form Handlers are a really powerful tool in Pardot because they give you the option of using all kinds of other ways to…
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