Category Archives: Custom Redirects

Don’t use Custom Redirects in Pardot for Google Ads tracking

Using Custom Redirects in Account Engagement (Pardot) for tracking Google Ads clicks produces unreliable data. What you see in MCAE will never match…
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Why You Need to Stop Using Completion Actions on Custom Redirects

Form-free event registrations, double opt-in processes, ad click tracking… there are many use cases for adding Completion Actions on Custom Redirects. But in…
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6 Use Cases for Pardot Custom Redirects (Marketing Links)

Custom redirects enable you to track link clicks on your marketing content (your website), on third-party websites, and other locations. A
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Become a Pardot Whiz With These Helpful Tips

These tips are from my friend Claudia Hoops, a Pardot consultant at Destined.  She posted these insights on LinkedIn, and I grabbed a…
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