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Experts
Learn
Pardot Training
Live and Recorded Pardot Training
Personalized Pardot Training
Virtual Training Courses
Pardot Self-Paced Training
Pardot Trailheads
Learn new skills with online training modules
Pardot Trailheads
Salesforce Marketing Trailheads
Pardot Certifications
Demonstrate your knowledge of Pardot with Pardot Certifications
Pardot Email Specialist
Pardot Consultant
Practice Exams
Community
Jobs
Partners
Find a Pardot Partner!
There are different types of Pardot Consulting service companies, find the best fit for your Pardot needs.
Salesforce Pardot Partners
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Pardot Strategy Partners
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Category Archives:
HML
4 HML Tricks for Advanced Pardot (Account Engagement) Personalization
By
Salesforce Ben | The Drip
December 14, 2022
Pardot introduced HML in late 2019 as the way to add personalization to Pardot (Account Engagement) assets. In short, HML is an update…
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How to Use Custom Object Fields in Pardot HML
By
Salesforce Ben | The Drip
December 1, 2022
Pardot HML enables you to easily add personalization because it dynamically pulls in data specific to the prospect that is viewing your Pardot…
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How to use Pardot as Your Digital Bouncer
By
Bill Fetter
January 6, 2022
"Sorry sir, you're not on the guest list"Have you ever wanted to create an event RSVP form but wanted to control who can…
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Pardot Personalization Pros & Cons: Dynamic Content vs. HML
By
Salesforce Ben | The Drip
August 5, 2021
Every email marketer understands that they need to be personalizing emails – but it can be hard to figure out how, especially when…
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How to Create a Dynamic Calendly Link Using Pardot HML
By
Bill Fetter
August 3, 2021
Does your sales team use Calendly to schedule client meetings? Wouldn't it be cool to be able to create a dynamic link in…
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Cool Handlebar Merge Language {{HML}} Tricks: Pardreamin 2020 Session
By
Bill Fetter
December 9, 2020
I originally presented this content at ParDreamin 2020. It explains all the fantastic things you can do with the new handlebar merge language…
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