Author Archives: Salesforce Ben | The Drip

NPS (net promoter score) is designed to measure loyalty and brand promotion among your customers by asking: ‘how likely are you to recommend…

Pardot automation rules have been serving as the “go to” automation in Pardot (Account Engagement) for a long time. They are the automation…

Pardot (Account Engagement) is a powerful tool when maintained and constantly optimized. However, when Pardot is left neglected, it’s common for progress to…

Technical setup is the foundation of any Pardot implementation. From website tracking code, first-party tracking, tracker domains, email authentication, IP whitelisting, to enabling…