Author Archives: Salesforce Ben | The Drip
One of the key things to get right between Pardot and Salesforce is how we hand off prospects to sales. Some organisations have…
We’ve been thinking about how some organizations don’t fit the mold that’s typical for Pardot (Account Engagement) customers. How you welcome back existing…
We’ve been thinking about how some organizations don’t fit the mold that’s typical for Pardot (Account Engagement) customers. How you handle existing Contacts…
As Lists are the backbone of Pardot (Account Engagement) segmentation, you can think of Pardot Dynamic Lists as the muscles. Any marketer will…
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Pardot has been rebranded as Marketing Cloud Account Engagement.