Author Archives: Bill Fetter

Change to Account Engagement (Pardot) File Access Behavior

It was one of the most annoying aspects of storing a file in Account Engagement (Pardot), and rather hard to justify to someone…
Continue reading

How to Submit LinkedIn Forms to Pardot (Account Engagement) via Zapier

LinkedIn has always been criticized as a bit of a walled garden. They would prefer that you do everything within the confines of…
Continue reading
Pardot Slack

Slack Markdown, @Mentions, and other Tricks for the New MCAE (Pardot) Slack Connector

Now that the Pardot (Marketing Cloud Account Engagement / MCAE ) Slack connector is out of beta, more people are probably willing to…
Continue reading

8 Ways to use a Form as a Mini Landing Page

Did you know you can use a Pardot / MCAE* form all by itself? It's sort of like a mini landing page. Since…
Continue reading