Category Archives: Greenkey Digital
Here’s the scenario: you have permission to email a segment of prospects, and they are new to your company. Maybe these are prospects…
If you’re looking for better marketing reports and metrics (I know you all are), make sure you understand the different ways to use…
Do you use the Do Not Email field?Most marketers overlook it or misuse it. Account Engagement (Pardot) mailability features updated in the summer…
If you ask anyone in Salesforce, “What’s new with Account Engagement (Pardot)?” they will probably say, “Extensibility.” Salesforce has been dutifully dedicating resources…
I often get this question from clients: “We plan to start sending emails in Account Engagement (Pardot). How can we make sure that…
Surprisingly, I get this question often from companies with user sync enabled: How do I add an Account Engagement (Pardot) user?
Imagine standing in front of a twenty-thousand-square-foot steel warehouse full of your company’s products. How will you sell your products to customers? The…
Did you see the new message on the Pardot Dashboard tab? Salesforce is changing the Opted Out field sync behavior. You must choose…
Need a simple automation whenever a prospect takes action? Use a completion action! Completion actions are one of the foundational automation tools in…
The Pardot Bounce Report lets marketers view all email bounces in one place, see the reason for the bounce and help spot bounce…
Pardot School
Where you come to learn Pardot from industry experts from around the world.
Pardot has been rebranded as Marketing Cloud Account Engagement.