Category Archives: Salesforce Ben | The Drip
Salesforce Consultants implement and optimize Salesforce products in an effective and scalable way that is in line with their clients’ requirements. With a…
The Salesforce ecosystem is more than just a tech sub-industry, it’s a thriving community that encourages product evangelism by rewarding individual Trailblazers for…
Working remotely can be a lonely business at times. As opposed to its contented siblings, solitary and independent, this word gives off all…
You may find duplicate prospects in your Account Engagement (Pardot) database. Personally, duplicates are a topic I love to hate, having had to…
Did you ever think you would build a career in marketing technology? Hands up 🙋♀️🙋🙌 I definitely didn’t – and I have a…
Record Types are one of the most misunderstood and misused features of Salesforce. They can offer a lot of benefits, but people also…
One of the main problems with using lead-based marketing as a primary measure of success is that it can lead to a narrow…
As we start a new year in the world of Salesforce, it’s time to reflect, take stock of what’s currently happening, and look…
Marketers universally are being challenged to do more with less. With a looming economic downturn, the stakes are higher than ever – it’s…
Einstein Engagement Frequency evaluates your contacts and subscribers, and identifies the optimal number of email messages to send in a given time period.…
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Where you come to learn Pardot from industry experts from around the world.
Pardot has been rebranded as Marketing Cloud Account Engagement.