Author Archives: Salesforce Ben | The Drip

Email is core to marketing automation – the ‘bread and butter’. Sending an email from Pardot (Account Engagement) often comes first with new…

The Engagement Metrics component in Salesforce displays marketing asset performance, directly within Salesforce Campaigns. Thanks to Connected Campaigns, you can sync all activities…

Pardot form handlers allow you to integrate existing forms on your website/other platforms with Pardot (Account Engagement). Form handlers in Pardot generate a…

Pardot specialists plan, build, and analyze marketing campaigns using Pardot (Account Engagement) and Salesforce. They engage prospects with laser-focused marketing, maintain a healthy…