Author Archives: Salesforce Ben | The Drip

Pardot ChatGPT

ChatGPT: What it Means for Salesforce Marketers

ChatGPT, the AI (Artificial Intelligence) chatbot that can interact with you as though you are talking to a person, has taken the world…
Continue reading
Pardot 2023 Release

Spring ‘23: Hottest Marketing Cloud Account Engagement (Pardot) Updates

The Salesforce Spring ‘23 release notes have arrived, just in time before the holidays (all 559 pages)! In terms of Account Engagement (Pardot),…
Continue reading
Pardot Releases

Questions to Ask Before Enabling New Features – Pardot (Account Engagement)

Salesforce releases come three times a year: Spring, Summer, and Winter. The Salesforce platform is evolving at such a rate – and Pardot…
Continue reading
Pardot-Email-Deliverability_Account-Address

Pardot Email Deliverability and Compliance: 23 Things You Should Know

Pardot (Account Engagement) offers capabilities that promote data privacy, and compliance – which in turn, improves email deliverability. Email deliverability is a vast…
Continue reading