Author Archives: Salesforce Ben | The Drip
The Marketing Keynote at Dreamforce ‘23, titled “Marketing in Generation AI”, was full of new innovations that the Marketing Cloud engineering teams have…
Salesforce’s flagship conference, Dreamforce, is taking place this week (September 12-14, 2023). This year, it comes with impressive statistics, being the largest AI…
Data Cloud is the fastest growing organically built product in Salesforce’s history (i.e. Salesforce built it themselves, not via acquisitions). It is the…
Traditionally, the marketing team was considered a ‘cost center’ to an organization, and positioned in complete service to the whims of every other…
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