Author Archives: Salesforce Ben | The Drip
If you’re looking for advice on how to use Salesforce Marketing Cloud or Pardot, the best course of action is often to search…
Events are high stakes marketing. You pump a significant amount of budget into them and involve many ‘moving parts’ on the day. Data…
Posted on August 31, 2021 in Pardot Pardot has many strengths – powerful email campaign automation with Engagement Studio, a close alignment with…
Posted on August 25, 2021 in Pardot Maintaining Pardot database quality involves understanding which prospects are mailable and which are unmailable (and therefore,…
Smart marketers aim to get the most out of their marketing automation platform – after all, most aren’t cheap. As you become a…
The Salesforce Winter ’22 preview release notes are here! New Pardot features will be arriving in September/October 2021 (check your specific dates here).…
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Where you come to learn Pardot from industry experts from around the world.Â
Pardot has been rebranded as Marketing Cloud Account Engagement.