Author Archives: Salesforce Ben | The Drip
As a consultant, one aspect of my job is to train users on the platform. When I train new users on Account Engagement’s…
Have you ever noticed that a prospect’s score changes doesn’t add up with their activities? While the prospect’s overall score has increased (in…
Access, report on, and manipulate records from multiple data sources (such as your Salesforce instance or BI solution) seamlessly within the same easy-to-use…
For marketers – specifically, the team you have supporting marketing operations functions in your organization – your marketing technology stack is at the…
Could your Salesforce implementation be costing your company more than you realize?
For businesses that use Account Engagement (Pardot), tracking their website visitor activity is important. Beyond simply capturing the number of visits and unique…
Pardot School
Where you come to learn Pardot from industry experts from around the world.Â
Pardot has been rebranded as Marketing Cloud Account Engagement.