Category Archives: Salesforce and Pardot

Are you ready for Multi-Factor Authentication (MFA)?

There’s been a lot of talk about security these past couple of years so it’s great to see Salesforce changing their requirements to…
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Pardot Custom Field Mapping with Salesforce: The API Field Name Trap

Pardot custom field mapping is more challenging than you may think. In Pardot, you have the Prospect object – in Salesforce, however, there…
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Baking Marketing Insights into Salesforce Record Pages

A recipe for success from Slalom’s Pardot kitchen. The more Pardot integrates with Salesforce, the more marketing information there is to surface within…
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Introducing Enhanced Engagement History for Pardot

Here at Nebula we are excited to announce that we have launched our first Salesforce app on the AppExchange! Our partnership with Salesforce…
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Open the Pardot URL in the Pardot Lighting App [Interactive Tutorial]

Posted on January 19, 2022 in Pardot Have you ever wanted to open a Prospect record by clicking on the Pardot URL field…
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If You Enabled Pardot Email Builder Before the Winter ’22 Release? KNOW THIS!

You’re a first-mover, and you turned on Pardot’s Email Builder before the Winter ’22 release (Before October 2021). Nice! Follow these steps if…
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15 vs 18 Digit Salesforce Hashes: What’s the difference?

Indulge me for a moment while I wax poetic over Salesforce's record identification method, and then give you some very practical tips on…
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Why Connect Pardot & Salesforce With An Applicant Tracking System

Why timely recruitment is so challengingAt risk of sounding like a wily recruitment veteran, there are three certainties in life: death, taxes, and…
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How to Set Up a Pardot-Only User

Pardot users •  Training Previously on this blog, we’ve shared how to set up users with access to both Pardot and Salesforce since…
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How to Use Marketing Data Sharing in Pardot

What is ‘Marketing Data Sharing’? The purpose of ‘Marketing Data Sharing’ (MDS) is to restrict which Leads, Contacts, Opportunities, and/or custom objects are…
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