Author Archives: Salesforce Ben | The Drip

Key Strategies to Optimize Your Return on Investment at Trade Shows

You have the opportunity to amplify the efficacy of your event, whether as a trade show sponsor or as an attendee, by incorporating…
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3 Ways to Create Dummy Data in Salesforce

Have you ever created a new Developer org, or spun up a new Sandbox, only to realize that you’re going to need a…
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Best Practices for Salesforce Child Campaigns and Pardot (Account Engagement)

Salesforce campaigns are a powerful tool which you can use to facilitate the organization and reporting of your marketing (or other) initiatives. They can…
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Insights Into Salesforce’s Shifting Product Strategy

Posted on August 28, 2023 in Admins  After following a consistent product strategy for many years, Salesforce’s approach to its product portfolio has…
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