Category Archives: The Authors
Data Cloud is Salesforce’s answer to a customer data platform (CDP), tailored for easy connections between your Salesforce Org, Marketing Cloud, Tableau and…
Earlier this year we did a piece which explored what Marketing Cloud Growth is and who it was for. In a nutshell Marketing…
I don't normally blog about known issues, but this one is likely to have widespread impact on many Account Engagement (Pardot) orgs and…
To facilitate the push of a prospect into Salesforce from Account Engagement (AE), the prospect must be assigned and this assignment can be…
In this session Zoe Fischer, a Principal Marketing Automation Consultant with Nebula Consulting in London talks about the newest generative AI features available…
Are you getting the most out of your Sales Cloud Enterprise licences? The chances are there are features that are included in what…
If you use Account Engagement’s Lightning Email Builder, you probably noticed a new option.Â
In this live workshop we you learn about how Person Accounts work in Account Engagement.
Being able to build lists is a critical skill for any email marketer. In this live workshop I walk through more advanced list…
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Pardot School
Where you come to learn Pardot from industry experts from around the world.Â
Pardot has been rebranded as Marketing Cloud Account Engagement.