Category Archives: Salesforce Ben | The Drip
Pardot External Activities are prospect activities that happen outside of Pardot. Think webinars, video hosting, payment gateways – the list goes on. Why…
Pardot can be used to power almost all parts of the customer journey – from inbound prospects, customer onboarding, returning customers – and…
All marketers with any website traffic are faced with a simple fact – potential customers are browsing their websites at any given time.…
The Salesforce Winter ’22 was a bumper release for Salesforce, and ooh yes, it is a big one for Pardot too! To celebrate…
When researching marketing automation on the Salesforce platform, you will be faced with two options: Pardot or Marketing Cloud. But what are the…
Apple bought in Mail Privacy Protection on September 20th, 2021. Mail Privacy Protection (MPP) is a setting available in Apple Mail that will…
Posted on September 29, 2021 in Pardot If you’re responsible for a Pardot org, leaving the office to go on take a break…
We all know the story: marketers jump in with marketing automation to save the sales team countless hours sending emails and texts to…
Pardot data syncs with Salesforce to keep the data between Leads/Contacts and their associated Pardot prospect record aligned. When Salesforce is connected to…
Ever had to create a LinkedIn event for a webinar? If the answer is yes, you’ll be aware that registration landing pages are…
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Pardot has been rebranded as Marketing Cloud Account Engagement.