Category Archives: Einstein Features

Guide to 15 Marketing Cloud Einstein Features (+ Pricing)

Salesforce took a leap into artificial intelligence (AI) in 2016 when they announced Salesforce Einstein. Salesforce Einstein is not a single product; it’s…
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Einstein Engagement Frequency: Marketing Cloud and Account Engagement (Pardot)

Einstein Engagement Frequency evaluates your contacts and subscribers, and identifies the optimal number of email messages to send in a given time period.…
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Here’s What We Experienced At London’s Calling 2022

London’s Calling 2022 was a resounding success, with plenty on offer for admins, developers, consultants, architects, and marketers alike. The event featured keynote…
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Empower your users with Pardot Einstein

Empower your Salesforce and Account Engagement users with AI-powered features from Einstein. Account Engagement (Pardot) Advanced and Premium edition customers get insights about…
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How AI Marketing Rallies Teams Around the Right Accounts: A Hands-On Guide to Pardot Einstein

One of the core value propositions of marketing automation is to bring these teams together. By delivering marketing and segmentation to sales and…
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Predict Buying Intent with Pardot Einstein Behavior Score

Imagine if you could tell not only how a lead engaged with your digital marketing in real-time, but if their pattern of behavior…
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How Salesforce Pardot AI Will Boost Email Engagement?

Email marketing is getting more and more competitive with businesses looking to improve their email marketing by increasing the click-through rate (CTR) and…
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Pardot Einstein – Einstein Engagement Frequency

As an Email Marketer, the last thing you want to do is overwhelm and flood the inboxes of your prospects. Not only is…
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Must-have Pardot Optimizations for 2022

The world of Pardot and Salesforce has changed a lot in the past 12 months. Every new release brings with it new and…
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Complete Overview of Pardot Einstein Features [Updated 2022]

Pardot Einstein is a set of AI-powered features for Pardot marketing automation, namely Einstein Behaviour Scoring, Einstein Lead Scoring, Einstein Campaign Insights, and…
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