Category Archives: Pardot Admin

Identify-Email-Bot-Clicks

Identify Email Bot Clicks with Pardot Custom Redirects

One team couldn’t get their head around the numbers in their Pardot email reports. “Why do we have all these clicks but very…
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Create a Super Organized Folder Structure

A discussion about Pardot folder structure is as exciting as paying bills for many marketers. (Yawn.) But neglecting your folder structure has negative…
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Pardot SEO Keyword Monitoring

Pardot Competitor Monitoring: Spy on Competitor SEO Health

Posted on February 10, 2022 in Pardot You can track your website’s SEO health compared to your competitors’ using Pardot – in other…
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Pardot Admin

5 Pardot New Year’s Resolutions for 2022

As Pardot holds its reputation as a best-in-class solution in a market that’s heating up, we’re expecting more exciting innovations throughout the year.…
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How to Create a Link to the Pardot Lightning App Prospect in your Salesforce Leads and Contacts

The Pardot Lightning App was launched in 2018. As we begin 2022, why is the "Pardot URL" field still referring to the Pardot…
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Sent a Pardot email with a broken link? What you should do next

With days (or maybe even weeks) of planning, you’ve created a Pardot email – with your design perfected, text refined and recipient lists…
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Pardot Spam

Creating a Pardot Spam Identification Process with Prospect Updater

Spam and junk data is the bane of my Pardot Admin existence. Nothing irks me more than seeing sales was notified of a…
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Salesforce Email Pardot

What to Do When You Hit Your Pardot Prospect Data Limit

Posted on August 10, 2021 in Pardot Your Pardot database has limits, which I hope isn’t a surprise to you. You may be…
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Pardot Admin

Work Confidently in Pardot through Quality Assurance Testing

Feel more confident as a budding admin or end user by kicking ass at Pardot quality assurance testing. (includes downloadable PDF checklist) We’ve…
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Pardot Form Mass Update

How to Mass Update Pardot Field Values and Form Field Labels

Have you found yourself in a situation where you need to change dropdown field values and labels on Pardot forms? Without a native…
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