Category Archives: Salesforce Ben | The Drip
We all know that Salesforce is a powerful Customer Relationship Management (CRM) platform that helps businesses manage their leads, contacts, and customer data.…
Salesforce Solution Architects are responsible for designing quality, scalable, and performant solutions inside Salesforce, ensuring it all fits together into a coherent and…
Pardot (Account Engagement) offers connectors that integrate third-party platforms with your core marketing automation database and processes. These ‘plug in and play’ integrations…
Posted on March 13, 2023 in Admins Alongside Accounts, Opportunities and Contacts, Leads are one of the Standard Salesforce Objects, having their unique…
Salesforce announced their plans to offer both a Sales Suite and a Service Suite, which bundle together more features from their product suite…
Run automation rules in real time are scheduled for retirement in all Pardot (Account Engagement) editions in June 2023. This was announced as…
Marketing ops is finally seen as a viable career path, and there are many ways that you can level up in this role.…
Dynamic lists are a popular Account Engagement (Pardot) feature that add/remove prospects automatically whenever they match/unmatch the criteria you define on the list’s…
The health of your email sending domain is something you should keep an eye on – it’s essential for Pardot email deliverability. Your…
The world of Salesforce is certainly vast, with new updates and enhancements happening all the time. The chances are that you can learn…
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Pardot has been rebranded as Marketing Cloud Account Engagement.