PARDOT BLOGS FROM AROUND THE WORLD
PARDOT ARTICLES WRITTEN BY EXPERTS
Every week we gather and categorize all the Pardot articles across the interwebs, internet, and blogospheres.
All
Pardot Geeks
Pardot Admin
Salesforce Ben | The Drip
Greenkey Digital
Pardot Integrations
Salesforce and Pardot
Landing Pages
Pardot Landing Page Builder
Invado Solutions
Pardot Email Templates
Marketing Analytics - B2BMA
Opt Out / Unsubscribe
Pardot Resubscribe
Nebula Consulting
Pardot External Activities
Pardot Sync
Lead Scoring
Pardot Lead Grading
Dynamic Content
Pardot Forms
Unfettered Marketing
By Pardot Geeks
The Pardot Community Group in Dubai recently held a meeting, where the topic was to demonstrate how organizations can scale their marketing with Account Engagement (Pardot). Speakers included: Jessica Marsh – Principal Success Guide for Pardot Marie Bernard – Customer Success Guide for Pardot Christian Zapla – Senior Success Guide for Pardot Said Bachiri – Community Group Leader Watch the…
Another Dreamforce has been and gone – faster than any others that I’ve been to in the past! Perhaps because of the pace of innovation – and not just the “heavy-hitters” (Marketing Cloud Genie (CDP), the partnership with WhatsApp), but also all that’s been new in and around Marketing Cloud (Journey Builder, Marketing Cloud Intelligence (Datorama), Account Engagement (Pardot) and…
Imagine standing in front of a twenty-thousand-square-foot steel warehouse full of your company’s products. How will you sell your products to customers? The combination of sales and marketing working in tandem is a profitable approach for many corporations.
By Pardot Geeks
If you’ve been a Salesforce user for a little while, then you are probably familiar with Field History Tracking. It’s a super useful tool. As an Account Engagement (Pardot) user building landing pages in the Lightning Experience, you may have noticed that there is not an obvious way to see a historical view of who last saved and when that…
When it comes to email templates, you want it all– easy customization with maximum flexibility that renders correctly in every ESP on every device for all time. I get it, and Pardot gets it. It was in that spirit they released the Pardot Lightning Email Builder in its Winter ‘21 release. Drag and drop email creation in Pardot is here!
By Pardot Geeks
The Tampa Pardot Community Group welcomed Hollie Fitzpatrick from MarCloud Consulting in the UK to share insights about building recipes in B2BMA (B2B Marketing Analytics). In this session Hollie demonstrates how to build four different recipes, steps to take to transform the data, and how to leverage those recipes into Lenses and eventually visualizations in a B2BMA Dashboard.
The Pardot August ‘19 release brought Automated Resubscribe – the ability for Prospects to opt back in once opted-out. In short, this prompts prospects to send themselves a resubscribe email when they fill out a form, which confirms their subscription and verifies their identity. Pardot released a setting less than a year ago, that allows marketers to opt prospects back…
In a previous blog, we asked “Does your Pardot Account Need an Audit?”, where we explained what is involved in a Pardot Audit, and how we at Nebula run these for our customers to ensure they get the most out of their investment.
You may have seen that in the Winter’23 Release, you will be able to take action on prospects outside of Account Engagement. This is really exciting news for marketers that have disparate systems. We were lucky enough to pilot this feature over the summer, read on to find out how it went.
Did you see the new message on the Pardot Dashboard tab? Salesforce is changing the Opted Out field sync behavior. You must choose either “Use Pardot’s Value” or “Use Salesforce’s Value.”
By Pardot Geeks
Recently the Pardot / Account Engagement User Group in Melbourne, Australia held a meeting to discuss scoring and grading in Pardot / Account Engagement.
In the Winter’22 release, admins will have the option to set whether Salesforce or Pardot is the source of truth (the winner) for prospect opt out status. Read on to learn more about the considerations before choosing which option is best for you.
Pardot Dynamic content is how you can personalize “Account Engagement” marketing assets such as emails, landing pages, forms, and your website. Use dynamic content to improve click-through and conversion rates by providing suggested content based on prospect information.
My Coworker is on vacation and they have an active editing session on a form. Pardot lets me edit the form anyway, but gives me a warning banner at the top of the screen: Do I even need to worry about the open editing session?
By Bill Fetter
Now that the Pardot (Marketing Cloud Account Engagement / MCAE ) Slack connector is out of beta, more people are probably willing to give it a go. Especially in combination with the new Conditional Completion actions, this opens up a whole new realm of interesting possibilities.
Pardot Articles by Categories
Pardot Topic Categories
- Account Based Marketing (ABM) (7)
- Business Units (14)
- ChatGPT / AI (3)
- Completion Actions (5)
- Connectors (10)
- Custom Redirects (4)
- Data Cloud (2)
- Demand Generation (8)
- Dynamic Content (6)
- Einstein Features (12)
- Email Delivery (17)
- Email Open Rates (3)
- Pardot A/B Testing (2)
- Email Mailability (16)
- Do Not Email (1)
- Double Opt-in (2)
- Opt Out / Unsubscribe (14)
- Email Preferences Page (6)
- Engagement Studio (16)
- Industries (1)
- Non Profit (1)
- Landing Pages (9)
- Lead Generation (1)
- Lead Management (13)
- Lead Routing (3)
- Lead Scoring (16)
- Leads (3)
- Marketing Analytics – B2BMA (9)
- Marketing Automation (1)
- Marketing Cloud (3)
- Marketing Cloud Account Engagement (4)
- Marketing Cloud Growth (2)
- New Pardot Features (6)
- Opportunities (2)
- Optimization (2)
- Pardot Admin (64)
- Duplicates (1)
- Marketing Ops (1)
- Pardot Alerts (1)
- Pardot API (2)
- Pardot Automations (3)
- Pardot Careers (12)
- Pardot Certifications (4)
- Pardot Consulting (1)
- Pardot Cookies (3)
- Pardot Custom Objects (3)
- Pardot Email Builder (8)
- Pardot Email Templates (9)
- HML (6)
- Pardot Events (16)
- Pardot External Actions (1)
- Pardot External Activities (4)
- Pardot Forms (29)
- Form Handlers (8)
- Pardot Integrations (20)
- Data Cloud (1)
- Slack (1)
- Pardot Lead Grading (5)
- Pardot Lead Source (2)
- Pardot Lightning (1)
- Pardot Migration (1)
- Pardot Nurture / Drip Campaigns (1)
- Pardot Personalization (3)
- Pardot Profiles (1)
- Pardot Releases (18)
- Pardot Sandboxes (2)
- Pardot Segmentation (5)
- Pardot Strategy (7)
- Pardot Sync (2)
- Pardot Sync Errors (1)
- Pardot Tracker Domains (5)
- Pardot Training (3)
- Pardot Vs Other MAPs (4)
- Pardot Website Tracking (2)
- Reporting (22)
- Salesforce and Pardot (31)
- Marketing Data Sharing (2)
- Pardot Users (3)
- Salesforce Automation (5)
- Salesforce Flows (2)
- Salesforce Campaigns (20)
- Salesforce CRM (3)
- Record Types (1)
- Salesforce Engage (3)
- Salesforce Queues (2)
- Security and Privacy (1)
- Tags (3)
- The Authors (504)
- Cheshire Impact (9)
- Greenkey Digital (51)
- Invado Solutions (37)
- Jenna Molby (9)
- Marcloud Consulting (6)
- Nebula Consulting (60)
- Pardot Geeks (44)
- Salesforce Ben | The Drip (235)
- SalesLabX (3)
- Slalom (4)
- Unfettered Marketing (46)
- Uncategorized (1)
- Website Tracking (2)
- Website Search (1)